HOLY MARKETING AND WEBSITE DESIGN
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Our Projects
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Case Studies
Results of Courses
Results of Our Marketing Course Students! SMM December, 2024.
We are proud of every participant and excited to share their incredible progress
🎯 Student 1:
✅ +455% reach on Facebook
✅ +74% organic engagement
✅ +116% impressions
✅ +9.8% growth in organic followers
🎯 Student 2:
✅ Facebook: +400 new followers
✅ YouTube: +750 new subscribers
✅ Instagram: +30 followers (despite focusing on other platforms!)
🎯 Student 3:
✅ +100% increase in video views on Facebook
✅ +100% growth in followers
✅ +100% boost in engagement
What does this mean?
Our students don’t just learn the theory—they successfully apply practical strategies for growth! From reach and engagement to followers and views, their metrics are skyrocketing!
💬 Want the same results?
Join the next cohort to unlock the secrets of Facebook, Instagram, YouTube, and other platforms, and turn social media into a powerful tool for achieving your goals.
📩 Enrollment is now open! 🔗Apply!
🔥 Become our next success story!
Project: Building a Marketing System for a Local Store in Vancouver
Context
The client is a local store in Vancouver operating alongside large retail chains and premium players. The product quality and customer service were strong, but marketing was not structured as a system. Sales depended heavily on random foot traffic, while repeat purchases were neither managed nor predictable.
Objective
To build a clear and manageable marketing system for an offline business, increase sales without price dumping, create a stable flow of repeat customers, and clearly define the store’s positioning among competitors.
Initial Challenges
The store had no clear positioning in the customer’s mind. The display case served only as a product showcase, not as a sales tool. There was no logic behind flagship products or price navigation. Pre-orders and special orders were not structured as a system. No customer database was collected, and the checkout area was not used for communication or increasing the average order value. In addition, the business was not leveraging local partner traffic despite being surrounded by strong neighboring businesses.
What Was Done
The first step was an on-site competitive analysis. Real competitor locations were studied in detail, including assortment, pricing, product presentation, visual triggers, and promotional mechanics. This helped identify the optimal positioning between mass-market retailers and premium stores and eliminated chaotic price-based competition.
Next, a clear positioning strategy was developed. The store was positioned as a local butcher shop with premium-level quality, without overpaying for branding, emphasizing freshness, trust, and personalized service. This positioning became the foundation for all further decisions.
The display logic was redesigned. A flagship product system was introduced, ensuring that at least two key products were always visually and price-highlighted. Clear price communication was added, along with a Price Match logic to remove customer concerns about paying more than at large chains.
Special attention was given to the checkout area. The checkout was transformed into a decision-influencing zone. Key messages were introduced, including free customer parking, seasonal pre-orders, and custom special orders. This increased trust and contributed to a higher average order value.
Pre-orders were structured as a standalone service rather than a one-off option. Customers gained the ability to plan purchases in advance, while the business improved demand forecasting and operational stability.
A systematic customer data collection process was implemented. The store began collecting names, emails, phone numbers, and postal codes, forming the foundation for repeat purchases, direct communication, and localized offers.
A partner strategy was also developed with nearby non-competing businesses. This generated additional local traffic without increasing advertising spend.
The final stage involved audience segmentation and content system development. Customer micro-segmentation was conducted, and a content plan was built around real customer questions, concerns, and motivations rather than generic social media activity.
Results
After implementing the system, sales increased by 25 percent. The average order value grew through pre-orders and checkout mechanisms. Repeat purchases increased, and demand became more stable and predictable. Importantly, this growth was achieved without aggressive discounts or price dumping, relying solely on structure, logic, and proper business positioning.
Conclusion
This case demonstrates that systematic marketing works in offline retail. Strategic control over product displays, checkout communication, customer data, and positioning enables sustainable growth even in highly competitive environments.
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Our projects
Professional Facebook Page Optimization
Euro Food Delta Marketing and SSM
Project:
Marketing & Advertising Strategy for EuroFoodDelta As part of a comprehensive digital marketing initiative, our agency developed and implemented a tailored marketing and advertising strategy for EuroFoodDelta, a European grocery store focused on culturally diverse communities in Canada. This video is part of a content series created to promote the brand, highlight its unique product offerings, and engage local audiences. The goal was to increase brand visibility, drive in-store visits, and build a recognizable identity across digital platforms. This video serves as an example of our creative production work and marketing direction for EuroFoodDelta.
Produced by: Holy Website Design and Marketing Agency Creative Direction: Olya Freiman
Case Study
Professional Facebook Page Optimization
Full Brand SetUp and Facebook Professional Page optimization
☆Case Study: Full Brand Setup for M Luxury Cleaning Services Vancouver
Complete Brand Development & Digital Launch — created from scratch
☆Client:
M Luxury Cleaning Services Vancouver — Premium Residential Cleaning & Staging Company.
☆Scope of Work:
Our team was engaged to develop the full branding and digital presence for M Luxury Cleaning Services Vancouver, starting entirely from scratch. The project included both brand identity development and full social media business setup.
☆Key Deliverables:
1. Brand Identity Development:
• Creation of the full corporate logo for M Luxury Cleaning Services.
• Development of a clean, elegant, and luxury-driven visual identity aligned with the client’s premium positioning.
2. Copywriting & Content Creation:
• Full writing and development of business descriptions, service overviews, and pricing content.
• Creation of multiple professional versions of service texts, including deep cleaning, move-in/move-out services, and seasonal patio care.
• Preparation of SEO-optimized content for online visibility.
3. Social Media Business Setup (Facebook):
• Creation and full setup of a professional Facebook Business Page.
• Visual design of the Facebook cover page aligned with the brand identity.
• Logo and profile picture integration across the platform.
• Selection of optimal Facebook business categories to maximize searchability.
• Full keyword optimization for profile visibility and SEO ranking.
4. Pricing Structure Development:
• Structuring and writing of a transparent, easy-to-read price list for all service categories, including routine, monthly, bi-weekly, weekly, deep cleaning, and seasonal services.
5. Review & Reputation Management:
• Preparation of professional client reviews and recommendation texts to support brand trust and online reputation.
☆Outcome:
As a result, M Luxury Cleaning Services Vancouver received a fully developed brand identity and fully optimized Facebook Business Page, ready for customer acquisition, lead generation, and digital marketing campaigns. The client’s profile is professionally positioned to attract high-end residential clients and real estate partnerships.
With over a decade of experience in the realms of marketing, advertising, and design.
Creation of websites that maximize visibility among potential customers and the cultivation of thriving brand identities.
Design, creative direction, digital experiences, and web development. Digital Marketing, SMM, Social Media Marketing Campaigns.
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